
Email Click-through Rate (CTR) 101: Everything You Should Know
Did you know that email advertising currently has higher click-through rates than social media posts? In Western European countries, it averaged around 5% in 2022,
Did you know that email advertising currently has higher click-through rates than social media posts? In Western European countries, it averaged around 5% in 2022,
When asked about their biggest challenges with email marketing, digital marketers listed the following email marketing metrics: Of course, those are important metrics because they
Mailjet is known to be one of the more affordable email service providers. With its email editor, newsletter templates, collaboration tools and contact list management,
According to a 2022 survey, 79% of US millennials like when brands contact them via email. The same is true for 57% of respondents from
The challenge I have been an analyst for over 12 years at numerous companies, both inhouse and as an external consultant. And all these companies
With almost one-half of decision-makers believing that omnichannel strategies are vital for e-commerce, it’s not a surprise that MessageBird is a very popular platform. Frequent
Did you know that 77% of B2B buyers prefer email contact? That’s two times more than any other marketing channel. It shows how important it
According to a recent survey, 63% of marketing decision-makers admit they’ve been using email marketing automation. In line with that, the number of email marketing
According to a 2023 study by the Content Marketing Institute, emails are third on the list of the top three content distribution platforms marketers use.
According to predictions, by 2025, the number of worldwide email users will grow to 4.6 billion, which is half of the world’s expected population. It